[Pathway 2] Public Storytelling and Advocacy

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Audience: Educators, journalists, public humanities projects, community storytellers
Length: 5 lessons
Goal: Build a place-based story that uses maps to communicate an issue, history, or public argument

Lessons in this pathway:

  1. Why Maps Matter (Foundations)
  2. How Maps Make Meaning (Foundations)
  3. Reading Maps Closely (Literacy)
  4. Maps as Arguments and Stories (Literacy)
  5. Storytelling with ArcGIS StoryMaps (Tools)

This pathway is designed for people who want to use maps not only to show information, but to tell a story or frame an argument. It begins by grounding users in why maps matter and how they produce meaning, then moves into close reading and narrative interpretation. It ends with a lesson on StoryMaps so that users can translate those ideas into a public-facing form.

This would be a strong pathway for someone building a classroom project, an advocacy piece, a public history narrative, or a digital exhibition. It could also connect with other storytelling and no-code tools in the toolkit, such as StoryMapJS, TimelineJS, Flourish, Datawrapper, or Tableau Public.

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